Measuring Project DEEP’s Impact
Updated: March 26, 2024
Project DEEP aims to contribute to the wider ecosystem around best practices for supporting underrepresented entrepreneurs. The project featured two main components: providing direct support to Utah-based women entrepreneurs by partnering with local community organizations to deliver a new technical assistance program and offering a series of six video courses centered around key topics in entrepreneurship, investing, and ecosystem building.
Goal: Advance equitable economic development specifically through supporting a more inclusive entrepreneurial ecosystem for women and people of color. Project DEEP seeks to achieve this through activities that support the growth of entrepreneurship, acceleration of company growth and enhancement of innovation capacity for women and people of color.
Outcomes:
Increased entrepreneurial skills for diverse entrepreneurs in accelerating enterprise growth and accessing human and financial capital
Increased success and growth of diverse entrepreneurs in the primary market
Increase in connections for diverse entrepreneurs and supporting organizations
Highlights: Project DEEP Courses
- Nearly 500 course signups within 5 months
- The online DEEP courses reached their target demographics of women and diverse entrepreneurs and ecosystem builders
75% of entrepreneur course enrollments were women
69% of entrepreneur course enrollments were Hispanic and/or a person of color
46% of ecosystem course enrollments were stakeholders and practitioners in the entrepreneurial ecosystem
Highlights: Project DEEP Technical Assistance
66 women entrepreneurs supported
91% of business goals partially or fully achieved
75% of participants found value in the network created